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Digitalization: Challenges On The Path To A Better Living

Although digital transformation in a broader sense can be declared a success, it still imposes challenges, especially to the European SMEs of today. Even highly innovative SMEs confront a variety of regulatory and financial barriers as well as skills shortage that hinder their growth.

Digitalization refers to the way in which many domains of social life are restructured around digital communication and media infrastructures.


Organizations turn to the Internet in order to magnify the visibility of the company through tools such as online stores, social networks, blogs, corporate pages, etc. Individuals access digital technologies in order to connect with other people, share information and files, and find entertainment and socializing opportunities. Digital technologies, in this context, transform the lives of individual users in accordance with the types of technologies they will use, the manner in which they will be used and the level of responsibility that comes with it.


SDG 9, to a large extent, encompasses the aims of digitalization through the efforts to foster innovation and upgrade the technological capabilities in all countries. Although digital transformation in a broader sense can be declared a success, it still imposes challenges, especially to the European SMEs of today. Even highly innovative SMEs confront a variety of regulatory and financial barriers as well as skills shortage that hinder their growth.


For those who still struggle to boost their effectiveness in terms of delivering and capturing value in their interactions with customers, partners, suppliers, and internal stakeholders, an experiential approach towards the process of digitalisation is absolutely crucial.


GT4SME is an initiative of GIG Germany, and its consortium partners from Italy, Croatia, Turkey, Serbia. Supported by Erasmus+, the GT4SME project will provide a working framework for SMEs. The framework will help socially impactful SMEs within the EU to gain access to funds while expanding internationally (within EU to start with). While expanding the market, the SMEs will also ensure Digital Transformation, which is the way of future businesses.

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